Welcome! I am

Brooke Kong, UX Designer @ USC

Focused on uniting data and design to amplify storytellers.

Case Studies

UX Design

2025

Redesigned internal data pipeline: reduced processing time by 67%

AIIMDB is an internal tool that utilizes Directus to hold all data for the USC Annenberg Inclusion Initiative.

UX Design

2025

Redesigned internal data pipeline: reduced processing time by 67%

AIIMDB is an internal tool that utilizes Directus to hold all data for the USC Annenberg Inclusion Initiative.

A close up of a menu and a drink on a table

UX Design

2025

Increased engagement time by 45% on a data-driven tool congratulating inclusive filmmakers and creators

Data-driven research findings showcased on a digestible website.

UX Design

2025

Increased engagement time by 45% on a data-driven tool congratulating inclusive filmmakers and creators

Data-driven research findings showcased on a digestible website.

UX & Brand Design

2025

Led the brand and website redesign of the USC Annenberg Inclusion Initiative website

The Annenberg Inclusion Initiative website redesigned to better communicate timely updates and present research reports.

UX & Brand Design

2025

Led the brand and website redesign of the USC Annenberg Inclusion Initiative website

The Annenberg Inclusion Initiative website redesigned to better communicate timely updates and present research reports.

UX & Brand Design

2025

Built a brand for a filmmaker accelerator program with USC, Cate Blanchett, and Netflix

Proof of Concept is an accelerator created to propel directors who bring forward the perspectives of women, trans, and non-binary communities.

UX & Brand Design

2025

Built a brand for a filmmaker accelerator program with USC, Cate Blanchett, and Netflix

Proof of Concept is an accelerator created to propel directors who bring forward the perspectives of women, trans, and non-binary communities.

Projects & Pages Coming Soon

Coming Soon

UX Design

Coming Soon

Inclusion at the Primetime Emmys

Let's take a look at the most inclusive series, companies, and creators of 2024 across gender, race/ethnicity, LGBTQ+, disability, and age

Coming Soon

UX Design

Coming Soon

Inclusion at the Primetime Emmys

Let's take a look at the most inclusive series, companies, and creators of 2024 across gender, race/ethnicity, LGBTQ+, disability, and age

Coming Soon

UX Design

Coming Soon

USC Annenberg Inclusion Iniative Design System

The Annenberg Inclusion Initiative design system is a comprehensive resource made to create accessible experiences.

Coming Soon

UX Design

Coming Soon

USC Annenberg Inclusion Iniative Design System

The Annenberg Inclusion Initiative design system is a comprehensive resource made to create accessible experiences.

Coming Soon

UX Design

Coming Soon

A Complete Academy Award Timeline

A 97-year historical analysis of gender and race/ethnicity of all Academy Award nominees and winners

Coming Soon

UX Design

Coming Soon

A Complete Academy Award Timeline

A 97-year historical analysis of gender and race/ethnicity of all Academy Award nominees and winners

Additional Projects

A yellow and blue iPhone sitting on top of a wooden table

UX Design & AI Research

2023

Designed a comprehensive race and gender audit of Snapchat Originals and Partnered content utilizing human-computer interaction

The central question guiding our research was: How inclusive is Snap Original and Discover content when it comes to gender and race/ethnicity?

UX Design & AI Research

2023

Designed a comprehensive race and gender audit of Snapchat Originals and Partnered content utilizing human-computer interaction

The central question guiding our research was: How inclusive is Snap Original and Discover content when it comes to gender and race/ethnicity?

UX Design

2025

Designed a modern dating app centered around shared interests

Ace is a mobile dating application that seeks to save users time and finds the best matches by aligning interests and compatibility.

UX Design

2025

Designed a modern dating app centered around shared interests

Ace is a mobile dating application that seeks to save users time and finds the best matches by aligning interests and compatibility.

HTML, CSS, JS

2025

Productizing fandom: how I coded an ACOTAR personality quiz from scratch

I designed and developed an interactive personality quiz structured around Myers-Briggs personality types.

HTML, CSS, JS

2025

Productizing fandom: how I coded an ACOTAR personality quiz from scratch

I designed and developed an interactive personality quiz structured around Myers-Briggs personality types.

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